Clarity was born out of our own frustrations with the tools that claimed to help us succeed. Task trackers and productivity apps were great for organizing to-dos, but they fell short when it came to accountability and fostering real personal growth. Meanwhile, traditional journals felt impersonal—generic prompts with no real connection to our unique aspirations. As founders, Ian and I (Orion) were driven by a shared passion for mindset science and the belief that true success begins with clarity. So, we set out to create something different: fully customizable goal journals, designed to fit each person’s specific journey. Our mission was simple: to empower individuals with a tool that not only helps them organize their goals but also holds them accountable, encourages growth, and keeps them connected to their "why" every step of the way.